Burger King Augmented Reality Case Study

 Case Study #1

Burger King Augmented Reality Marketing

 

"Burn that Ad"

By Burning Competitors Ads from All Billboards their customers getting coupon codes

https://digitalagencynetwork.com/burger-king-uses-augmented-reality-to-burn-that-ad-digitally/

Case Study #2

"The Whopper Detour Campaign" 

When people crossing 600ft away from competitors outlet(Mc Donald's) they are getting notification of coupon code for 1 Whopper for 1 cent

https://www.gwprime.geospatialworld.net/case-study/how-burger-king-stole-customers-from-mcdonalds-using-creative-geo-targeting/